Colorado football ratings fall 67% by 2025

Television audiences for University of Colorado football games fell sharply between the 2023 and 2025 seasons, with viewership down 67% over that span, according to a report first published by Front Office Sports. The decline marked a reversal from the program’s early national surge in attention under head coach Deion Sanders.

The report linked the drop to a mix of on-field inconsistency and the loss of high-profile personnel who helped drive the team’s visibility during the initial spike. By the end of the 2025 season, Colorado’s results did not match the earlier momentum, and the ratings trend moved in the same direction.

It cited the departure of quarterback Shedeur Sanders 2025 results and the cooling audience response Colorado finished the 2025 season with a 3-9 Colorado finished the 2025 season with a 3-9 record and ended the year on a five-game losing streak, the repoSources said. That finish followed a stronger 2024 regular season, when Colorado went 9-3. The 2024 campaign concluded with a bowl loss to BYU, 36-14, but still reflected a higher competitive baseline than what came next. The report described the viewership decline as tracking with this broader shift in results, as early attention did not translate into sustained performance in the standings. Departures of marquee players and reduced national appeal The report also pointed to the absence of prominent names as a key driver of reduced ratings. It cited the departure of quarterback Shedeur Sanders and two-way star Travis Hunter, who were presented as central to the program’s visibility and marketability during the 2023 season. Without those marquee figures, the repoSources said Colorado’s national appeal and competitive standing looked diminished, contributing to a smaller spotlight. It framed the ratings drop as part of a broader pullback when the program was unable to convert early attention into sustained recruiting success and deeper roster strength.

Uncertainty for broadcasters and advertisers

Analysts cited in the source material described the outlook as uncertain and suggested the trend could continue unless the team shows measurable improvement in win-loss results and overall roster development in the upcoming season. In that view, reversing the decline is tied less to publicity and more to demonstrable performance. Front Office Sports The program was also described as facing perceptions around player size and overall competitive viability as it works to rebuild both its roster and its audience. For broadcasters and advertisers that adjust quickly to changes in national interest, the report presented Colorado’s trajectory as an example of how fast viewership can rise with concentrated attention and how quickly it can fall when results and star power fade.

For now, the clearest reference point in the material is the magnitude of the change: a 67% drop from 2023 to 2025, set alongside a 3-9 finish in 2025 after a 9-3 regular season in 2024 and a 36-14 bowl loss to BYU.