Audi's F1 Entry: Leadership Strategy and Performance Targets
Audi's F1 project manager aims for World Championship contention in four years, using past experience, team ambition, and driver performance.
Ayla Demirhan ·

Audi's Formula 1 entry aims for World Championship contention within four years. The project manager, with prior experience from Ferrari, is tasked with achieving this objective.
The strategy involves leveraging past experience to elevate team ambition and replicate successful operational elements. This includes managing operations across facilities in Switzerland and Germany while monitoring on-track performance.
World Championship
The team intends to maximize the talents of its current drivers, Gabriel Bortoleto and Nico Hulkenberg, to secure race wins in upcoming seasons. This indicates a focus on driver development and team integration.
The stated is not merely participation but achieving competitive success, reflecting significant investment and strategic planning for their F1 program.