iPhone 18 Pro series sold 1.3 million in China

A technology blogger reported iPhone 18 Pro and 18 Pro Max sold about 1.3 million units in China in their first week, a 15% rise from last year’s comparable models.

Reaction pending.

China first-week sales

The blogger also cited estimates that 7 million units were pre-ordered during the local pre-sale window and that some retailers quickly ran out of inventory, with a handful of stores reporting roughly double the revenue seen at the iPhone 17 Pro series launch last year. The figures have not been independently verified by the manufacturer or by official retail chains.

Retailers reported stronger foot traffic and faster sell-through at flagship stores in major cities, which industry analysts say can lift near-term component orders and logistics activity. Dealers told the blogger the momentum carried into actual sales after units began shipping this month.

The sales data, if sustained, could support higher near-term revenue estimates for the hardware maker and improve sentiment around large-cap technology equities; however, the claim is single-sourced and lacks confirmation from corporate sales data or regulator filings.

Investors will watch sales performance through China’s Golden Week (Oct. 1–7, 2026) for evidence the early demand persists into a major retail period.