ONE OR EIGHT Announces Manila Stop for 2026 Asia Tour
Japanese boy group ONE OR EIGHT will perform in Manila on October 23, 2026, as part of its three-city Southeast Asian tour, following significant global…
Ayla Demirhan ·

Japanese boy group ONE OR EIGHT will bring its “Special SHOW CASE 2026 in ASIA -V8-” tour to Manila on October 23, 2026, marking a continued expansion into Southeast Asian markets. The eight-member group will perform at Samsung Hall, SM Aura Premier, as part of a three-city regional tour.
ONE OR EIGHT Confirms Southeast Asia Dates
The upcoming Southeast Asian tour begins on October 21, 2026, at Victoria Theatre in Singapore. Following the Manila performance, the group will conclude the tour on October 25 at Lido Hall 2, Lido Connect in Bangkok. Tickets for the Manila showcase became available on August 31, 2026, through Ticketmaster Philippines.
Global Reach Fueled by TikTok Success
ONE OR EIGHT, which debuted in August 2024, has rapidly built an international following. Its track “TOKYO DRIFT” generated over 200,000 pieces of user-generated content on TikTok, accumulating more than 300 million views. The song also entered the Mediabase Top 40, signaling the group’s growing profile outside Japan.
Industry Accolades and Key Collaborations
The group received the Upcoming Dance & Vocal Group award at the MTV VMAJ 2025 in Japan and was named New Artist of the Year at the 2025 Music Awards organized by China’s NetEase. Nikkei Entertainment! also included ONE OR EIGHT in its 100 New Leading Artists list. The group has collaborated with producers and artists such as Ryan Tedder, David Stewart, and Big Sean, aiming to connect Japanese pop music with global audiences.
Upcoming EP Release Strengthens Fan Connection
Before the Southeast Asian tour, ONE OR EIGHT plans to release its first EP, “EN-GiNE,” on September 16, 2026. The EP’s title combines the Japanese word “EN” (縁), meaning connection or fate, with “GENE,” representing the energy and relationships within the group and with its fanbase, known as 1DERZ. The group recently released “INVINCIBLE,” the second single from the EP, following “YANKEE SQUAT.”
Strategic Expansion into Regional Markets
One or eight
The Southeast Asian tour represents a strategic move to deepen the group’s presence in a key growth market for Japanese entertainment. SOZO Pte Ltd, a Singapore-headquartered KADOKAWA Group company established in 2009, is facilitating the tour. SOZO specializes in bringing Japanese entertainment to the region, having previously produced events for artists like Ado and YOASOBI, and managing the Anime Festival Asia platform. Outlook for Japanese Pop Culture Exports If ONE OR EIGHT’s tour successfully translates its digital popularity into live audience engagement, it could signal a stronger push for Japanese pop acts into the Southeast Asian market. This could increase concert revenue and merchandise sales for the group and its promoters. Conversely, if ticket sales or fan engagement fall short of expectations, it might prompt a re-evaluation of market entry strategies for similar acts, potentially shifting focus back to established markets or different promotional channels. The broader macro picture could see increased cultural exchange and economic activity in the entertainment sector across Asia. The specific company, ONE OR EIGHT, aims to solidify its global brand and expand its revenue streams beyond Japan. The wider industry will watch for indicators of sustainable growth for Japanese artists in the region, influencing future investment in talent development and international touring infrastructure.